My Story
I have been working in demand planning and supply chain management for more than twenty years. I worked in international FMCG and retail companies — from IKEA and Nestlé to Ritter Sport and Starbucks. Each of these companies gave me unique experience: from setting up S&OP and IBP processes to building forecasting systems at SKU and regional levels.
It has always been important for me not only to implement tools — SAP IBP, Anaplan, or Power BI — but also to help people work with data. I trained teams, explained complex models in simple words, and showed how an accurate forecast can change business results.
I created my Demand Planning course as a structured guide: from simple examples to machine learning tools. This is my way to combine my accumulated experience and pass it on to those who want to grow in this profession.